Wow, this article does a fantastic job of addressing some issues with microtransactions and Unity.
I understand the "need" for them, but find them repulsive and a slap-in-the-face (or worse) to us gamers when they are so pervasive and rip you out of the story (destroying that 4th wall).
Kotaku - I spent $100 in AC:U So You Wouldn't Have To!