Quote:
Originally Posted by Twisted
I just feel like if Ubisoft was willing to surrender the license to one of there biggest blockbusters, then they themselves would want to control it by selling it on the official Ubisoft store page or other official channels..i have doubts Ubisoft would "surrender" the Assassins Creed license to someone who must resort to Kickstarter for funding when Ubisoft is a billion dollar company and i will admit, this creator did a beautiful job with this design, but it's "overkill" in a lot of ways...and at the end of the day..Ubosoft's bean counters would have "toned it down" to cut some steelbook printing costs, because this steelbook has so much detailing to me it's obvious it was a passion project and not necassarily a corporate design because corporations always put costs and profits before anything else, and this steelbook looks like it was designed by someone who personally loves the franchise etc..which there's nothing wrong with that, but "officially licensed" and then not sold through Ubisoft store fronts but from a 3rd party Kickstarter and ONLY from this "creator" makes little to no sense to me when dealing with AAA releases.
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Last of Us Board game is officially licensed, it was launched on Kickstarter. The bar to acquire a license from any company is extremely low right now (with the sole exception of Square Enix). You can be a 2 men operation with a shitty tshirt printer and easily acquire a license from Playstation or Ubisoft. That's because they have nothing to lose when giving the license but everything to gain. You pay an upfront license fee that Playstation/Ubisoft/etc get to keep whether you end up producing the products or not. You bear the cost of production, storage (warehouse costs) and distribution, no risk on the licensor. You take the risk of product not selling. Since the licensor collects a fix percentage on products sold, if it sells, they get a hefty cut, if it doesn't they haven't put a single dime of their own money, still got to keep the license fee so the life goes on for them.
This generous licensing strategy is the sole reason why nobody puts any effort into product design anymore and 90% of the officially licensed products out there (for any IP) is absolute shit