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Old 06-10-2014, 01:51 PM
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Redmagster Redmagster is offline
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Default Re: Assassin's Creed: Unity Collector's Editions [EU]

Here's one you'll be familiar with....




WHY UBI????? WHY?????
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Old 06-10-2014, 02:21 PM
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KnightOfTruth KnightOfTruth is offline
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Default Re: Assassin's Creed: Unity Collector's Editions [EU]

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Originally Posted by Redmagster View Post
Here's one you'll be familiar with....




WHY UBI????? WHY?????
Oh ugh... I disliked that B:AO wannabe-steel very much! Why would the "King of Steelbooks" (Ubisoft) go and do something like that? They sell more editions because they have a different steelbook in it than any other reason out there! I hope some strategist/marketing expert at Ubisoft is able to accurately calculate the lost sales by this decision - that is, the # of people who will not buy the CE because there's no "steelbook".
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Old 06-10-2014, 02:27 PM
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Redmagster Redmagster is offline
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Default Re: Assassin's Creed: Unity Collector's Editions [EU]

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Originally Posted by KnightOfTruth View Post
Oh ugh... I disliked that B:AO wannabe-steel very much! Why would the "King of Steelbooks" (Ubisoft) go and do something like that? They sell more editions because they have a different steelbook in it than any other reason out there! I hope some strategist/marketing expert at Ubisoft is able to accurately calculate the lost sales by this decision - that is, the # of people who will not buy the CE because there's no "steelbook".
You're spot on - look at the returns for the 'Uplay Exclusive' that wasn't.... People bought an edition JUST because it looked like an exclusive steel

I trade steels on ebay and Dark Souls 2 tells you all you need to know about the market for a steelbook v a metalpak....
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