Cook & Becker Okami Prints

[Maarten Brands]

Experimenting a bit with a new model from the art world whereby the #1 is always the most affordable print and an edition gets progressively more expensive the more copies are sold. This rewards early buyers and early adopters a little bit over those with a wait-and-see approach.

As you may have noticed the Okami prints were quite 'aggressively' priced upon release compared to C&B's other prints. We decided that with the Okami editions once we'd hit 50% sell-through of a print we'd normalize to a more regular sale price by adding +/- 10%